CX TECHNOLOGY

CX TECHNOLOGY > Decision Hub

Next best action: the core of Customer Experience

Your business success depends on the quality of decisions made at each and every customer contact. Those decisions must accurately reflect your business strategy, the best interests of your customers, and their value or risk to your business. The Cx Decision Hub always knows the next best thing to do.

Get the Most Value Possible out of Every Customer Contact

The Cx Decision Hub, powered by Chordiant Decision Management, helps you develop sophisticated customer experience strategies. It draws on customer history to predict future behaviors, and combines those predictions with business rules to determine the unique next best action for each customer, for any interaction.

Predict customer behavior. The Chordiant Decision Management Hub is easily accessible both within the Chordiant architecture and externally as a SOA-based service.

Always perform the next best action. Connect every customer touch point to the Decision Hub, regardless of the channel or application. Use real-time interaction inputs to shape the customer experience, select the next best action and maximize the outcome value.

Put the business in control. Our easy-to-use, graphical Strategy Director tool takes IT out of the middle by letting business users develop the strategies that drive the Decision Hub and deliver business value. The Chordiant Visual Business Director then shows the results of those decisions in real-time.

An Objective Performance Evaluation of Chordiant Predictive Analytics Director (White Paper) Chordiant Adaptive Decision Service - A New Approach to Predicting Customer Behaviors (White Paper) Chordiant Decision Management (White Paper) Datasheets